SUCCESS SHOWCASE LUNCHEON
The Success Showcase Luncheon celebrates the unstoppable women who turn to Dress for Success to transform their lives. With a mission to help unemployed and underemployed women achieve economic independence, the 2025 event paired empowerment and philanthropy with a Golden Age of Hollywood–inspired fashion show.
To bring it all to life, I designed a cohesive visual campaign around the theme “Vintage Glamour & Grace.” A high-contrast black and white palette, paired with metallic gold and soft florals, set the tone. It was a nod to classic elegance. Each piece was crafted to feel elevated and feminine. From the AI-generated editorial-style runway imagery, the elegant mix of bold serif and flowing script typography, gold framing, to soft animated glows, every detail was meant to channel glamour.
The theme carried across social posts, event program, LED columns, and large-scale screen graphics. Together, they created a seamless and cinematic experience that captured the spirit of the day.
Campaign Mediums: Event, Print, Digital, & Social
Role: Creative Direction and Graphic Design
Event LED Columns
Event Program
Social Media Posts
Event Monitor Animated Graphics